Non-Verbal Communication: The Most Effective Means of Communication


Communication is an integral part of the process of interactions between people. It is necessary to differentiate between different communication models as all of them have peculiar features, suchlike a certain audience, sender and receiver of the message, feedback or its absence, and purpose. A sender of the message can use a certain communication model in order to achieve some goals. Some senders happen to be ineffective in terms of achieving certain purposes due to the inappropriate communication model chosen as the main technique to achieve the goal. I am going to introduce a communication model that combines features of several theoretical models in order to achieve my goal which is to persuade my two neighbors to help me to introduce certain rules of conduct for all the inhabitants of our apartment block. As my main purpose is to persuade, I shall first use the linear model as a monologue and then a non-linear model to get feedback.

Description of Communication Event

Preparations for conversation

The communication event I have chosen for my research is the process of persuading my two neighbors. I have decided to invite them two my place so that I was able to observe different expressions of non-verbal communication because it is easier to persuade people when you are on your ‘territory’. This means that they are likely to agree, though I am not sure whether they will like my idea and feel enthusiastic about that. It is necessary to mention that I have decided to invite a male and a female neighbor in order to learn their reaction (reaction of different sexes) to certain statements. I did not know my neighbors well, so, they were just perfect people for investigation (Narula, 2006, pp.12-15).

Physical context

As I am getting ready for the communication process, I have arranged everything so that no sidetone could interfere with our conversation. I asked them whether I can record the conversation in advance in order to make them prepared for the process. Though the process of recording took place, they felt rather convenient and did not pay attention to the recording device just like it was mentioned in the instructions. The physical context was my apartment, the living room, a couch, and some tee to make my guests feel at ease.

Communication Model and the Communication Process

Model of communication

As I have already mentioned, I wanted to introduce the linear model of communication as it was the best one to achieve my main goal. As a rule, linear communication models have one direction when a sender sends the message to the receiver; these models are used during presentations and propaganda, though if the presentation is successful, it includes a further discussion as well which cannot be attributed to the linear communication model. Then I have developed a communication model that would be the most appropriate for my purpose. My model combines a linear model and a bi-directional non-linear one as I want to get feedback from my neighbors.

Communication process

The process of communication happened to be very friendly and calm. My neighbors allowed me to speak and I have introduced my position towards some people from our apartment block that let their pets outside the apartment door instead of taking them outside when their dogs and cats ask to be taken outside. I have suggested making those people aware of the wrongness of their actions but I did not want to do it alone because different people respond differently to criticism of their actions. When I introduced my idea, there came an immediate response (a desired feedback) and a vivid discussion of other problems that can be solved by way of mutual cooperation. The most common for these two neighbors (participants of my research) was that they did not try to involve any discussion of personal information.

Effectiveness of Communication Event

Theoretical model

The theoretical model that was the prototype of my communication model can be considered a combination of the action model, though “[t]he Action Models … emphasize how a sender must construct a message to secure a desired result” (Narula, 2006, p. 15), it turned out to be very useful when I introduced my point of view and a transaction model of communication which was effective while discussion and exchanging ideas. The theoretical models can be considered the basis of my research, though I have used a combination of two general theoretical models. The scheme of communication can look like a line with the firth third of the time period is devoted to the monologue of a sender, and the immediate interaction and feedback taking other two-thirds of the time period.

Application of the theoretical model to the communication event

I have managed to conduct the conversation according to the previously built plan. It was a bit difficult at first when I was applying the action model to the communication event. However, everything turned out to be very easy when I started applying the transaction model which presupposes that a sender and a receiver of the message are in direct contact and the interaction is continual.

Non-verbal communication was an integral part of the communication process which is important for “face-to-face communication” (Fiske, 1990, p. 67) as signs, eye contact, facial expressions, movement, posture, gestures, the pitch of the voice (Koneru, 2008, pp.10-17) are very important during the communication event. The non-verbal communication demonstrated that the receivers of my message were friendly and calm; they neither lied nor tried to express their superiority or other negative features.


As you can see, my experience of applying certain communication models into the communication event appeared to be effective. The communication models turned out to be the most appropriate ones with regard to the audience and purpose of the communication event. The process of communication can be really effective when the actions are planned in advance and a sender outlines possible variants of the succession of events. The combination of linear and non-linear models of communication turned out to be effective in terms of the goal achieved during the communication event.

Reference List

Fiske, J. (1990). Introduction to Communication Studies. London: Routledge.

Koneru, A. (2008). Professional Communication. New Delhi: Tata McGraw-Hill.

Narula, U. (2006). Communication Models. New Delhi: Atlantic Publishers & Distributors.